Off the Wall Weird & Wonderful Marketing
Subscribe to our RSS FeedDoes your ad campaign smell like an Old Spice Man?
This year Old Spice, a long forgotten Procter & Gamble brand, proved how market research cannot only help develop a strong creative campaign that can change the way a brand is perceived but furthermore they inventively demonstrated how companies can use social media to interact with customers.
Posted on: 30-Aug-10 11:32
What Would You Trade?
Kraft ventures once again into social media marketing with this exciting contest running via a micro-site and Twitter campaign. It simply asks what you think a fair trade would be for something you can offer in exchange for a trip to West Africa.
Posted on: 16-Aug-10 18:47
When the crunch is calling, Wheat Thins will be there!
Nabisco has jumped head first into the social media world with their new and innovative Wheat Thins “Crunch is Calling” campaign; they have taken to Twitter, You Tube and television to help spread word about Wheat Thins.
Take a look at how the ‘Crunch is Calling’ team is using Twitter to fuel the creative behind this campaign.
Posted on: 09-Aug-10 10:36
Going Mad over BMW & AMC
As you’d expect in an advertising agency, some of our Falcon staff are crazy over the AMC show Mad Men (a show that portrays a Madison Avenue advertising agency in the 1960s).
Rather then rambling on about how great the season premiere was or how excited I am for next week’s episode, I thought I’d talk about AMC’s cross media promotion as well as the interesting BMW sponsorship of the season premiere.
Posted on: 27-Jul-10 08:29
Wind Mobile creates Monumental Change
WIND mobile has developed a beautiful and unique ad that highlights the issues of the Canadian mobile phone industry, highlights what customers are looking for and how they can help.
Posted on: 14-Jan-10 15:05
KFC Fills More Than Stomachs
Fast-food chain KFC has extended an offer to mayor's of many US cities and towns offering to patch their potholes free of charge. Once the pothole is filled, the patch is branded with white paint "Refreshed by KFC". The concept is in honour of the companys "Fresh Tastes Best" campaign.
Posted on: 03-Dec-09 13:36
Domino's Ads Pop Up on City Sidewalks
Domino's logos have been cleaned into dirty sidewalks in Los Angeles, Philadelphia and New York City as part of a campaign to promote Domino’s “American Legends” pizza.
Posted on: 23-Sep-09 13:34
NHL Raises the Stanley Cup
I don't know if its the excitement of the 2009 NHL playoff season, or the memories of playing hockey and raising an invisible Stanley Cup over my head but this commercial from NHL tugs at my heartstrings.
Posted on: 23-Sep-09 13:28
